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GLBIMR’s Senior Professor Conferred with “Best Research Supervisor Award-2017”
It gives us immense pleasure to share that, (Dr.) Brijendra Singh Yadav, Professor, GLBIMR, was conferred with “The Best Research Supervisor Award- 2017” during the “SMART SUMMIT – 2017”; the National Conference on December 10, 2017 in Madurai, Tamil Nadu by the PEARL Foundation for Educational Excellence. Dr. Urvashi Makkar, Director General, GLBIMR, congratulated Dr. Yadav for this great achievement and adding to the glory of GLBIMR as well.
Pearl foundation every year confers such distinguished awards to the academicians and researchers in higher education Pan India on the occasion of International Noble Prize day. The Award was given to Dr. Yadav for his exemplary contribution to Research in the field of Management after a high level short listing done against the total of 236 nominations received by the jury committee. The same foundation also had conferred ‘The Best Director Award’ to Dr. Yadav in the year 2016 the same day.
Heartiest Congratulations to Dr. Yadav , GLBIMR is proud of you!!
Media Coverage of 7th MDP on “Transforming Customer Experiences through Digital Marketing” in Deshbandhu
GLBIMR organized 7th MDP on “Transforming Customer Experiences through Digital Marketing” on December 08, 2017 @ GLBIMR
GL Bajaj Institute of Management & Research (GLBIMR), Greater Noida, organized its 7th Management Development Program (MDP) of the year, on “Transforming Customer Experiences through Digital Marketing” on December 08, 2017. The MDP was focused on to make the participants aware of digital marketing environment and its significance in creating customer value. This initiative was taken by the institute under the visionary guidance of Dr. Urvashi Makkar, Director General, GLBIMR. The Chief Guest of the event was Mr. Shikher Gupta, Head, Digital Marketing, Videocon Industries while Mr. Ashutosh Kasera, Digital Marketing/Branding Strategist Consultant and Mr. Jatin Bindal, Digital Marketing Trainer & Consultant were the Key Resource Persons The event witnessed participation of more than 100 delegates from various corporate houses, academia and research scholars and students.
Dr. Makkar, Director General, GLBIMR, shared that Digital Marketing transformations have become an integral part of the corporate world. Organizations have successfully evolved ‘customer- centric strategies’ using digital marketing tools. Mr. Shikher Gupta shared the role of digital campaign in creating successful experiences for consumers. He shared his views on understanding of the different CMSs (content management systems) available in the market and increasing web development and design effectiveness. Mr. Gupta shared examples of AmazonGo , Macbook Air, Snapchat etc to highlight the importance of effective marketing.
Mr. Ashutosh Kasera discussed about understanding the digital marketing environment and psychology of online customers. He made the participants understood concepts of Content Marketing like Organic and Paid Traffic sources. Search Engine Optimization (SEO) and Search Engine Marketing (SEM), Pay Per Click (PPC) Campaigns. Analytics. Mr. Jatin Bindal, who is an expert of Digital Marketing shared his expertise on topics like Advertising, Public Relations, Digital Marketing Funnel, Social Media Marketing Optimization, Suitability, Adaptability and Success for different businesses, He also shared PPC Campaigns and Analytics with the participants.
Like previous MDPs organized by GLBIMR, this MDP was also highly interactive and involved brainstorming activities among the participants and trainers. All the delegates were conferred with Participation Certificate. The event was extremely successful, and everyone is already looking forward for 2018’s MDP calendar of GLBIMR.
WISDOMITES Club Activity, “1st Sustainability Quiz Competition” on November 20, 2017
WISDOMITES Club organized, “1st Sustainability Quiz Competition” on November 20, 2017, under the visionary guidance of Dr. Urvashi Makkar, Director General, GLBIMR. This competition was organized to evaluate the best team of GLBIMR on sustainability knowledge respect. The event was led by the faculty coordinator, Dr. Chandan Medatwal.
The “GLBIMR- 1st SUSTAINABILITY QUIZ COMPETITION” Winners were as follows :
1st Prize – Supriya Upadhdhya and Surbhi Bansal,
1st Runners up- Shubham Tiwari and Vipin Singh
2nd Runners up – Naveen and Mohini.
Apart from winners two more teams were applauded for their outstanding performance viz- Satyendra Kumar/Shakakha Dalania and Rahul Rout /Ravikant Tiwari.
The event was concluded with the “Prize Distribution Ceremony” by Dr. Urvashi Makkar, Director General, who congratulated the winners and motivated the participants with her inspirational address.
Congratulations to the Winners and the Participants!!!
Panel Discussion on “Opportunities in Stock Market” on December 04, 2017 @ GLBIMR
Under the visionary guidance of Dr. Urvashi Makkar, Director General, GLBIMR; a Panel Discussion on “Opportunities in Stock Market” was organized on December 04, 2017 for PGDM Batch 2016-18 & 2017-19. The distinguished panelists were Mr. Pulock Bhattacharji, Vice President, BSE Limited and Mr. Rajeev Garg, Head, Business Operations, BSE Limited. Dr. Makkar warmly welcomed the guests speakers and shared the importance of such insightful sessions, she emphasized that, insightful financial professionals will drive innovation, growth, and value in today’s dynamic world economy, therefore it is much relevant for the students to acquire the knowledge and skills needed.
Mr. Pulock shared that, India has a diversified financial sector, which is undergoing rapid expansion. The sector comprises commercial banks, insurance companies, non-banking financial companies, co-operatives, pension funds, mutual funds and other smaller financial entities. Mr. Rajeev shared that the current market is very volatile and it’s very important to have an edge over others in order to survive. Both the eminent panelists shared their views on growing opportunities in Stock Market. The session was interactive & students asked relevant queries, which were duly answered by the expert panelists.
Director General of GLBIMR invited as Guest of Honor at the International Programme by NIESBUD on December 01, 2017
We feel proud to share that Dr. Urvashi Makkar, Director General, GLBIMR, was invited as Guest of Honour during the Valedictory Session of International Programme on Small Business Planning and Promotion (SBPP) & Trainers Training on Self Help Group Formation Growth and Sustenance (TT-SHGFGS) on December 01, 2017, where she shared her views on the significance of Entrepreneurial culture to be developed in B-Schools for the contributions towards nation building through job creation & not by becoming job seekers.
More than 36 participants from 14 countries like Peru, Russia, Sri Lanka, South Africa, Ethopia, Uganda, Uzbekistan , Zimbabwe etc participated. The Chief Guest of the event was Dr. C.B. Sharma, Chairman, NIOS, while Dr. Rishi Raj Singh, Director & Training Officer, NIESBUD was the Programme Director, who also talked about the situation of small business & their contribution to the GDP of our country. This International Programme brought together the most innovative and influential leaders from industry, government, policy makers, training institutions, NGOs, and education with the opportunity to exchange information and best practices of Entrepreneurship.
Director General, GLBIMR invited as Expert Panelist for “HR Townhall-2017” organized by People and Management -HR Magazine
With much pride and honor, we share that, Dr. Urvashi Makkar, Director General; GLBIMR was invited as an eminent panelist at “HR Townhall-2017” organized by People and Management HR Magazine on 21st November at Metropolitan Hotel, Connaught Place, New Delhi. Along with Dr. Makkar , Mr. Ketan Kapoor , CEO & Co-founder- Mettl, Mr. Vivek Gupta , CEO –Storecheq and Mr. Deepak Bharara, CHRO, Lanco Infratech Limited were also invited as panelist for the event.
Dr. Urvashi Makkar, during the session discussed about Employability & Skills for India, Creating a High Performance Culture, Enriching HR Processes – Recruitment, Development, Retention, Creating Happiness at the Workplace and The Succession Conundrum: Building Leadership Pipeline.
The event was planned for a 5- hour duration of interactive exchange between a diverse HR audience of more than 150 HR professionals and 15 expert panelists in 3 Sessions.
Director General, GLBIMR conferred with National Women Excellence Award on November 25, 2017 at India International Center, New Delhi
“If your actions inspire others to dream more, learn more, do more and become more, you are a leader”; we are blessed to have one such visionary leader to guide us, in Dr. Urvashi Makkar, Director General, GLBIMR. It is a pleasure to share that, Dr. Urvashi Makkar has been conferred with “Shakti Achievement Award” at the 10th National Women Excellence Award 2017, organized on November 25, 2017 at India International Center, New Delhi. The event was organized in association with North Eastern Council (NEC), Ministry of DoNER, Government of India, Indo European Chamber of Small and Medium Enterprises (IECSME) & other National and International organizations.
Smt. Krishna Raj, Honourable Union Minister of State for Agriculture and Farmers Welfare , Mr. Anuj Agrawal, Editor, Dialogue India ( Career Magazine), Smt. Laxmi Thakur Singhal, National General Secretary, YCI, Smt. Chitra Dalal, Vice President, IECSME & Dr. Kamal Taori, Former Secretary to Government of India, Chairman IECSME conferred the award to Dr. Makkar in a grand award ceremony.
This is a proud moment for all of us!!