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Management Development Program (MDP) on “Digital and Social Media Marketing: Accelerating Customer Acquisition and Engagement”
Management Development Program (MDP) on “Digital and Social Media Marketing: Accelerating Customer Acquisition and Engagement” on September 29, 2018 at GLBIMR Campus
We are proud to announce that GL Bajaj Institute of Management & Research (GLBIMR) is organizing Management Development Program (MDP) on “Digital and Social Media Marketing: Accelerating Customer Acquisition and Engagement” on September 29, 2018. In a constant endeavor to contribute towards the development of Intellectual Capital and to achieve academic excellence, this is yet another remarkable initiative taken under the astute guidance of Dr. Urvashi Makkar, Director General, GLBIMR.
This MDP will be facilitated by eminent Industry experts including Mr. Gaurav Singhal, Entrepreneur, Google Certified Digital Marketing Trainer, Founder & CEO of Blue Digital Media Pvt Ltd. and Mr. Amit Dubey, Author, National Security Expert and Crime Investigator & Deputy CTO, Tech Mahindra.
This program is designed to gain an understanding of the digital marketing platforms and opportunities available for the marketers and to provide hands-on learning of Social Media Marketing plan formulation, implantation and control. It will provide valuable insight into various constituents of financial implication of the digital marketing strategy for its incorporation into the comprehensive marketing strategy.
In this regard, the corporate delegates, academicians, research scholars and students are invited for attending the MDP. For further details visit our website http;//www.glbimr.org/mdps-2018/.
Kindly circulate this invite to your colleagues and friends to help us reach out with our learning opportunity
GLBIMR Students participated in a Week long Live Project offered by leading Corporate Houses of India from August 10-15, 2018
GL Bajaj Institute of Management & Research (GLBIMR) provides its management students numerous platforms to groom themselves, learn and explore. Under the visionary guidance of Dr. Urvashi Makkar, Director General, GLBIMR, with its continued efforts of providing Corporate Exposure, a week-long Live Project was organized for the students of PGDM Batch 2018–20 from August 10-15, 2018 at Big Bazar- DLF Mall, Home Town- GIP Mall, Reliance Smart and Decathlon- Noida.
The students demonstrated exemplary performance during the Project. The visits were highly informative and students got the real-time opportunity to witness and gain hands-on experience in the functioning of the retail industry firms, working methods and employment practices.
GLBIMR Faculty awarded with Emerald Literati Award
GL Bajaj Institute of Management & Research is delighted to announce that our Faculty Member Dr. Harsh Pratap Singh, Assistant Professor, Finance, has received globally lauded commendation with his coauthored paper “Working capital management and firm profitability: a meta-analysis” published in the Journal of Qualitative Research in Financial Markets being placed as “Highly Commended” in Awards for Excellence – 2018, Outstanding Papers by Emerald Publishing House at Emerald Literati Awards.
Dr. Harsh is an Assistant Professor in the area of Finance. He has obtained his doctorate from MNIT Jaipur and has 7 publications of repute to his credit. His research work has appeared in various referred international journals with publication houses like Emerald and Inderscience. His current research interest includes Working Capital Management, SME Financing and Behavioral Finance. He has also organized various National and International Conferences as well as Management Development Programs and Corporate Workshops.
Congratulations to whole GLBIMR Fraternity!!
It is a pleasure to announce that GLBIMR is celebrating “Teachers Day” on Wednesday, September 5, 2018. The Celebration will be organized by the students of PGDM 2017-19 and PGDM 2018-20.
Teacher’s Day is celebrated in honor of Dr. Sarvepalli Radhakrishnan, who was born on September 5, 1888.
Teachers shape the mind and bring significant changes in the lives of their students. We celebrate Teacher’s Day because teachers are the architect of the society and without them, no society can walk in the path of progression
GLBIMR Students participated in the 4th edition of the Multidimensional Global Sports Summit SCORECARD 2018” organized by Confederation of Indian Industry
GLBIMR Students participated in the 4th edition of the Multidimensional Global Sports Summit SCORECARD 2018” organized by Confederation of Indian Industry (CII) on July 26th & 27th, 2018
GL Bajaj Institute of Management & Research students are provided with numerous platforms to groom themselves, learn and explore. Corporate Interface Series (CIS) is one of the most successful corroborations of the same, under the guidance of, Dr. Urvashi Makkar, Director General, GLBIMR. PGDM Batch 2017–19 students got an opportunity to participate in “4th edition of the Multidimensional Global Sports Summit SCORECARD 2018” on the theme “Sports@ 2022: Making India Play” on July 26th & 27th, 2018 at Le Meridien, New Delhi organized by Confederation of Indian Industry (CII).
The distinguished guests of the conference includes Mr. Rajyavardhan Singh Rathore Union Minister of State (Ministry of Youth Affairs and Sports), Mr. Sanjay Gupta, Managing Director, Star India, Mr. Onkar Kedia –Special Director General, Sports Authority of India and a valedictory session by dynamic cricketer Mr. Zaheer Khan.
During the conference, a knowledge report was released to showcase the major trends with the sports leagues, coaching and physical education in the country, exploring and identifying further prospects for employment and job types being created through major professional sports leagues. Important insights in achieving some transformational goals towards growth and development of the sports sector were shared.
Such elite platform makes the students confident in public speaking and interacting with senior guests & speakers. These CIS activities not only raise the confidence level of students but also keep them more informed about the current affairs & issues.
Gear-up to experience the thrill of a Start-up!! Be it a Chaat Corner, an Instant Noodles Stall, Steaming Hot Coffee or Decking with Ethnic Jewelry or Predicting the Future with a Tarot Stall or Simply Trouble Shooting Android Phones, Experience the Thrill to Bring up your business idea from the simplest of things.
Participate in Teams of min. 5 and max. 8 members; Register today
Present your business ideas to the Jury on Monday, August 27, 2018, at 3:45 pm at Seminar Hall, 2nd Floor.
Top 15 teams will be selected on the basis of power-point presentation containing 5 – Slides with Name of the Team & the Stall | Details of Product / Services on Offering with Price-list | Proposed Design of the stall (Materials planned to be used for constructing kiosk) | Marketing Campaign with atleast 3 -5 Unique Selling Propositions (USP) | Target Revenue
Top three stalls for Award of “GLB Enterprise of the Year – 2018” will be based on the following:
Voting through Ballots by students of PGDM 2017-19 & PGDM 2018-20; Participants cannot vote for their own stalls Revenue Generated: E-Cell Volunteer will be nominated in each stall for necessary records
Decoration of Retail Merchandising Unit (RMU): Young Entrepreneurs will be allotted 5X5 ft space in Garden Area & 1 desk (5X2 ft); they need to form their temporary kiosk using their creativity.
Have what it takes to be a part of the Volunteering Team ? Register to be Marketing Specialist on
Final selection of Volunteers will be based on speak-up session at 1 p.m. on August 31, 2018 on Fête Outreach Plan & Sponsorship Ideas to make the event Financially Sustainable at Seminar Hall.
This is an opportunity to outshine & Find your Spark at GLBIMR!!