GL Bajaj

Rang Rangeela @ GLBIMR

Alfresco – Art and Culture Club of GL Bajaj Institute of Management & Research, Greater Noida organized an event – ‘Rang Rangeela’ on Wednesday, March 04, 2020 in PGDM Auditorium, GLBIMR campus for the students of PGDM Batch 2019-21 under the visionary guidance of Dr. Ajay Kumar, Director, GLBIMR. The objective of the club was … Continue reading

Holi Celebration @ GLBIMR

All the faculty & staff members of GL Bajaj Institute of Management & Research, Greater Noida celebrated the Festival of Colours – Holi with full fervor, enthusiasm and vivacity on Friday, March 06, 2020 at GLBIMR campus under an initiative taken by Dr. Ajay Kumar, Director, GLBIMR. Hon’ble Director Sir extended his warm Holi wishes … Continue reading

Expert Talk Series @ GLBIMR

GL Bajaj Institute of Management & Research, Greater Noida organized Expert Talk Series on ‘Think Beyond the Horizon: Student Leadership for Success’ by Dr. Kamlesh Misra, Vice Chancellor, Rishihood University on Tuesday, March 03, 2020 in PGDM Auditorium, GLBIMR campus for the students of PGDM Batch 2019-21 under the visionary guidance of Dr. Ajay Kumar, Director, GLBIMR.

The event started with lighting of ceremonial lamp and invocation of Goddess Saraswati. Dr. Ajay Kumar, Director, GLBIMR welcomed the guest by presenting sapling as a token of greeting. The welcome address was delivered by Dr. Ajay Kumar, Director, GLBIMR.

The objective of the session was to enable the students to recognize their capabilities and identify their strengths. The session prepared the managers of tomorrow for leading people with different behavioral traits and also increased their determination to move forward and succeed in life.

While addressing the students, Dr. Kamlesh Misra discussed various aspects of leadership. He told the students that leadership is the capacity to observe beyond the sight and look for opportunities. He also told them that leadership development is a lifelong and continuous process and also made them aware about developing the quality of reflective learning i.e. to think deeply about what you have already learnt. He also introduced the concept of KASH- Knowledge, Attitude, Skills & Hard work which directly affects the performance of an individual. He also emphasized that inspiring leaders are those who use their strengths to motivate individuals and teams to face any crisis situation.

Overall, it was a highly engaging and learning experience for the students. Finally, the session concluded with Vote of Thanks and the felicitation of the guest.

Value Added Certification Course on Marketing Analytics @ GLBIMR

GL Bajaj Institute of Management & Research, Greater Noida conducted Value Added Certification Course on “Marketing Analytics” by Ministry of Micro, Small and Medium Enterprises, Govt. of India (MSME) on February 19 & 20, 2020 in Seminar Hall, GLBIMR campus for the students of PGDM Batch 2019-21 under the visionary guidance of Dr. Ajay Kumar, Director, GLBIMR. The Expert Trainer for the session was Ms. Bhawana Bhardwaj.

The event started with lighting of ceremonial lamp and invocation of Goddess Saraswati. Dr. Ajay Kumar, Director, GLBIMR welcomed the guests by presenting sapling as a token of greeting.

The objective of the session was to impart professional skills & attributes in the students which would enhance their overall development & make them industry ready. The concept of marketing analytics facilitates not only to improve the effectiveness but also allows the marketers to take a successful shot at optimizing the Return on Investment.

The various concepts covered in the session were Marketing Analytics Essentials & Introduction, Introducing Google Analytics, The Google Analytics Layout, Basic Reporting, Basic Campaign and Conversion Tracking. An online test was conducted after the completion of the course.

The students gained hands on experience about techniques of converting marketing analytics knowledge into results. The session ended with felicitation of the guests. Overall, it was a highly engaging and learning experience for the students.

Matribhasha Diwas Celebration @ GLBIMR

GL Bajaj Institute of Management & Research, Greater Noida celebrated Matribhasha Diwas to commemorate the International Mother Language Day – a day dedicated to promote awareness about linguistic cultural diversity and multilingualism on Friday, February 21, 2020 in PGDM Auditorium, GLBIMR campus for the student

s of PGDM Batch 2019-21 under the visionary guidance of Dr. Ajay Kumar, Director, GLBIMR.

In his welcome address, Dr. Ajay Kumar, Director, GLBIMR told the students about the rich linguistic diversity of our country and encouraged them to maintain its cultural heritage by giving respect to their Mother Tongue. Amidst the growing usage of English language in today’s scenario, he emphasized on the importance of regional languages and encouraged everyone to feel proud of their own Mother Tongue. The students presented various cultural programmes like regional dance performance, regional song performance, poetry citation, etc.

Finally, the event concluded with Vote of Thanks and National Anthem.

Panel Discussion @ GLBIMR

GL Bajaj Institute of Management & Research, Greater Noida organized Panel Discussion on ‘Changing Marketing Landscape in India: A Roadmap Ahead’ on Saturday, February 15, 2020 in PGDM Auditorium, GLBIMR campus under the visionary guidance of Dr. Ajay Kumar, Director, GLBIMR.

The event started with lighting of ceremonial lamp and invocation of Goddess Saraswati. Dr. Ajay Kumar, Director, GLBIMR welcomed the guests by presenting sapling as a token of greeting. In his welcome address, Dr. Ajay Kumar, Director, GLBIMR talked about the evolving landscape right from the policies of the budget presented by Ms. Nirmala Sitaraman, Finance Minister of India and also talked about the various technological and social changes that impacts marketing decisions.

The event saw rich deliberations during the two panel discussions. The first discussion was on “Upskilling the Marketing Professional in Changing Business Landscape.” The panelists of the session were Mr. Deepak Choudhary, CEO, Audi, Mr. Manish Shankar, Senior Vice President, Axiom Collaborations & Mr. Manu Awasthy, Senior Partner, IIFL Wealth Management Ltd. Mr. Deepak was the moderator of the session and discussed about the changing consumer behaviour and what as a marketing personal should try to get the insight of the consumer behaviour. He also talked about how students should analyze the data to frame evolving strategy in the new market place. Many students asked their queries like how to sustain the job of sales in this disrupting environment and what technical skill set were required to complement the sales job.

The second panel was moderated by Mr. Vineet Mittal, Director, Upwards and Emerging and the panelists of the session were Ms. Saloni Arora, Director, Account Planning, Impact Communication and Mr. Dipesh Vageriya, ASM, Tata Consumer Product Ltd. Deliberations during the session included the social ecosystem which drives our decision regarding the jobs we choose. Many students were confused regarding whether they should learn programming language such as python, R, etc.

Finally, the event concluded with Vote of Thanks and the felicitation of the guests.

SANKALP 2020 @ GLBIMR (Day-2)

Upholding the pomp and glamour of the season, GL Bajaj Institute of Management & Research, Greater Noida organized “SANKALP 2020” – An Inter Institute Annual Cultural Fest on Thursday & Friday, February 06 & 07, 2020 at GLBIMR campus under the pioneering leadership of Dr. Ajay Kumar, Director, GLBIMR. SANKALP 2020, a unique confluence of art, music, dance & drama was organized to celebrate the Spirit of Cultural Diversity of India.

The event started with lighting of ceremonial lamp and invocation of Goddess Saraswati followed by a welcome dance presented by GLBIMRians. The welcome address was delivered by Dr. Ajay Kumar, Director, GLBIMR. He welcomed the guests by presenting sapling as a token of greeting. The guests of the event were – RJ Rahul Makin, Bollywood Celebrity, Ms. Shweta Srivastava, Diadem Mrs. India Legacy Classic-2019, Ms. Pooja Dua, Dilli Darling Fame, Zee TV & Ms. Ritu Puri, Winner of Miss India Jharkhand All Nation, Mr. Sumit Pratap Singh, Professional Cricketer/ Ambassador, Swachh Bharat Mission and Ms. Rashmi Ruby Verma, Professional Artist, Acted in Detective Didi, Zee TV.

The second day of the event witnessed participation of more than 200 teams from 35 colleges of Delhi/NCR region in 15 different activities. The young performers enthralled the audience with their scintillating performances in various on-stage and off-stage activities. Following activities were organized on Day 2 and the winners were rewarded with trophies and attractive cash prizes worth Rs. 1 Lac.

Solo Dance: The judge for the event was Ms. Rashmi Ruby Verma, Professional Artist, Acted in Detective Didi, Zee TV. Mr. Ankit Kumar, IEC College was declared the winner.

Duet Dance: The judge for the event was Ms. Ritu Puri, Winner of Miss India Jharkhand All Nation. Ms. Megha & Ms. Nidhi, Sharda University were declared the winners.

Group Dance: The judge for the event was Ms. Pooja Dua, Dilli Darling Fame, Zee TV. Parul Gupta and Team, PGDAV College was declared the winner.

Face Painting: The judge for the event was Ms. Jyoti Kalra, Artist/Curator/Art Consultant/Founder at Uchaan Foundation. Ms. Divya Chaudhary, GLBITM was declared the winner.

T-Shirt Painting: The judge for the event was Ms. Jyoti Kalra, Artist/Curator/Art Consultant/Founder at Uchaan Foundation. Mr. Hemant, College of Arts was declared the winner.

Solo Song: The judge for the event was Ms. Shweta Srivastava, Diadem Mrs. India Legacy Classic-2019. Mr. Sukon Saxena, AAFT, Noida was declared the winner.

Duet Song: The judge for the event was Ms. Pooja Dua, Dilli Darling Fame, Zee TV. Ms. Saniya Mousin, Sharda University was declared the winner.

Rangoli: The judge for the event was Ms. Jyoti Kalra, Artist/Curator/Art Consultant/Founder at Uchaan Foundation. Mr. Hemant, College of Arts was declared the winner.

Fashion Show: The judges for the event were Ms. Ritu Puri, Winner of Miss India Jharkhand All Nation & Ms. Rashmi Ruby Verma, Professional Artist, Acted in Detective Didi, Zee TV. Galgotia University was declared the winner.

Tug of War (Girls): The judges for the event were Mr. Sonu Sharma, Sports Incharge, GLBITM & Prof. Saurabh Mittal, GLBIMR. GGSIPU was declared the winner.

Tug of War (Boys): The judges for the event were Mr. Sonu Sharma, Sports Incharge, GLBITM & Prof. Saurabh Mittal, GLBIMR. Dr. Akhilesh Das Gupta Institute of Technology and Management was declared the winner.

Our Title & Corporate Sponsors were DigiTech and Videsh Visa Immigration. GLBIMR in association with Barry John Acting Studio announced scholarship to the winner of Nukkad Natak, Ms. Priyanka from Rajdhani College. The Social House sponsored certificates and gift hampers for the winner and runner up of Poetry Competition. Worlds of Wonder sponsored awards for all the runner ups of 15 activities. Our other corporate sponsors were Alarmaa, Bocial & Anmol Industries.

It was indeed a great platform for the students to showcase their creativity and talent & also witnessed mesmerizing amalgamation of art, music, dance & drama on one stage.

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G.L. Bajaj Institute of Management and Research Plot No. 2, Knowledge Park III, Greater Noida, Distt. G.B.Nagar, U.P., India, Knowledge Park III, Greater Noida, Uttar Pradesh 201306

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